The mechanical fitting retail trade takes a sales profession to have own independent operational mechanism, the utilization tradition management pattern. But along with the competition intensity, under the traditional management pattern's purchase, tedious which the customer relations changed, the stock and the physical distribution increased the cost, brought the very major problem to the retail merchant. This article mainly aims at the Retail business the question which produces under the
traditional management pattern to carry on the analysis, according to our country national condition and the profession development demand, absorbs the domestic and foreign success application the experience, through the utilization supply chain management, proposed the JIT purchase law, the stock and the physical distribution management and the CRM module comprehensive solution plan, thus reduces the retail merchant the operation cost, has dodged the risk. These methods may apply in the retail trade.
Key word: The retail trade, supply chain management,
the accurate current events purchase,
the stock management,
the physical distribution management