A CASE STUDY OF HUAYI BROTHERS MEDIA CORPORATION AT BEIJING OF CHINESE PRIVATE FILM INDUSTRY AND TELEVISION
ABSTRACT:Based on the Beijing huayi listed in this paper, the phenomenon of media operation and management, knowledge management principle of Beijing huayi company's industry and profit model were analyzed. On the basis of Chinese film and TV industry, and puts forward a analysis, and its shortcomings and defects in Beijing for the Chinese private invested television huayi model to investigate the development of Chinese private television. Actual requirements, research framework, the core ideas clearly, analysis and clear. Advice has certain rationality and feasibility.
Key words:Beijing huayi listed ;Phenomenon ;Profit pattern; Chinese television;inspects