中文摘 要:正激励和负激励作为两种相辅相成的激励类型,它们是从不同的侧面对人的行为起强化作用。正激励是主动性的激励,负激励是被动性的激励,它是通过对人的错误动机和行为进行压抑和制止,促使其幡然悔悟,改弦更张。正激励与负激励都是必要而有效的,因为这两种方式的激励效果不仅会直接作用于个人,而且会间接地影响周围的个体与群体。通过树立正面的榜样和反面的典型,扶正祛邪,形成一种良好的风范,就会产生无形的正面行为规范,能够使整个群体的行为导向更积极,更富有生气,最终使企业管理尽善尽美。
关键词:激励 企业管理 运用
英文摘 要:Was driving and the negative drive took two kinds complement one another the drive type, they are strengthen the function from the different side to human's behavior.Was driving is the initiative drive, the negative drive is the passive drive, it is through carries on to human's wrong motive and the behavior constrains and stops, to urge it to comprehend at a glance, changes. Was driving with the negative drive all is necessary and effective, not only because these two way drive effect can the direct action in individual periphery, moreover can affect indirectly the individual and the community.Through the setting up positive example and the reverse side model, strengthens the body's natural resistance and removes harmful factors, forms one kind of good style, can have the invisible positive behavior standards, can cause the entire community the behavior guidance to be more positive, a richer vitality, finally causes the business management acme of perfection.