In the modern manufacturing enterprise, this paperf introduced the valid management in supply chain such as the Procurement、production、inventory、sales and so on to promote the production ability. Which is based on the management information system, the inventory management theory、ERP . etc. What’s more, it carry out demand analysis with the application of ERP theory to rise response times which satisfy the demand of customer production. And decreasing the logistics cost and increasing the company competition. This papers analyszed the importance of supply chain management in logistics management. The developing situation of domestic logistics process, the disadvantage in material purchase, inventory, product distribution. And the typical reason and methods that leads to the failure application when using ERP system. Take the example of Hang Zhou Cheerday Brewery Co.，Ltd, and introduce enterprises in specific implementation process of the existence of logistics demand forecasting, warehousing and distribution of products, using the related theory to analysis and improve.
KEYWORDS: Production-oriented Enterprises，Management Iinformation System ，ERP，Enterprise Logistics
