关键词:无形资产 核算与评估 信息披露 Research on Management of the Intangible Assets Abstract This article sets out the conditions of market economy, the intangible assets is an important strategic resources, enterprise development in the process of playing a great role. The 21st century is characterized by intellectual achievements of the century, intangible assets. Intangible assets of a number of countries, representing a nation's comprehensive strength, strong or weak, indicating that in economic, science and technology and management level. A long time, Chinese enterprises do not pay enough attention to the intangible assets, which led to the loss of intangible assets due to huge economic losses. In this paper, the management of intangible assets from the point of view, the existence of the intangible asset management, including neglect subjective enterprise core competitiveness of intangible assets, intangible assets identified in the accounting and valuation issues, evaluation of intangible assets and intangible assets are really the issue of information disclosure and analysis of the intangible assets has arisen due to management problems. Discussed further under the new guidelines virtually the basic asset management process, its problems, the management of intangible assets of enterprises, including the management of a correct concept of improving the accounting of intangible assets, intangible assets rigorous assessment process, to strengthen the invisible asset management operations, as well as the training of intangible assets.