The Study of Internationalization Development Strategy of Cultural and Creative Industries in China
ABSTRACT
Under the trend of globalization, as an emerging industry , cultural and creative industries is getting high expectation in China, however, Such industries meet a lot of issues in the process of international development.This paper is aiming to solve these problems, and the main contents are as follows:
Chapter 1 mainly tells the fruit that mades by home and abroad in the research of cultural and creative industries.
Second to analyzes the current situation toward the internationlization of cultural and creative industries both domestic and abroad,here,to begin with the analysis of domestic industry environment, industry size and industry characteristics, then to the analysis of the current situation of internationlization from some major cities in home and main coutries in the world.
Chapter 3 goes to summarize the general international law, basic content and the necessary conditions in the cultural and creative industries.
As for Chapter 4 is to analyze the main issues in the process of internationalization in China, mainly refers to national strategic, business and international investment.
Chapter 5 puts up with strategy of internationalization development of which from the view of national macro-level.
Chapter 6 is to make suggestions to the government, overseas park construction as well as investors.
Chapter 7 is the future expectation of the cultural and creative industries in China, saying that, it is a shinning pearl in the future, but a tortuous way to go in the internationalization.
Keywords:Globalization Cultural and creative industries Internationalization development Strategy International investment